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Italy. Piedmont region. Novara Sud. Highway's service area. Autogrill is an Italian-based, multinational catering and retail company, the world's largest in the travel dining sector. The service area is a public facility, located next to a large thoroughfare such as a highway, expressway, or freeway at which drivers and passengers can rest, eat, or refuel without exiting on to secondary roads. 6.12.2011 © 2011 Didier Ruef